An initiative owned by Bristol City Council (one of the first of its kind), Bristol Energy make a commitment to keep prices low, reinvest their profits to help local communities, and aim to help the estimated 13.2% of Bristol households who currently live in fuel poverty.
As a local company with national ambition, Bristol Energy have grown rapidly since their inception in 2015 and have progressive plans to get more people using their increasingly green/ sustainable tariffs over the coming years. People and communities are at the center of this plan and their Energy Hub located in the heart of Bristol’s Harbourside acts as a bricks and mortar storefront for the company. Here customers can drop in to manage their account, ask questions, or attend one of the many events laid on by local partner organisations.
Bristol Energy also recognise the importance of innovation to drive a better experience for their customers using ‘smarter technology’. A robust, user-centred digital capability is therefore crucial in order to support and meet the company’s aspiration.
We have already moved the Bristol Energy site over to our scalable, robust cloud-based hosting infrastructure in order to allow for increased usage and capability over the coming years and have plans underway to develop and deliver a long-term, user-centred strategy. Our first task in this journey has been to develop a bespoke, quick to market, user-validated customer switching journey. Here, we adopted a rapid design/ test programme that allowed us to take advantage of Bristol Energy’s Hub by carrying out ‘guerilla’ usability tests with current and potential customers in order to understand what best suits their needs.
We are all extremely excited to be working with Bristol Energy to use digital to drive a positive force for change in the city we call home.