Alex is a user experience expert who instills the principles of user-centred design process in all Edo relationships. He leads a dynamic team of UX Consultants and Content / Digital Strategists. They collectively ensure the cohesive, consistent and high-quality delivery of simple, usable and highly creative digital solutions and strategies.
He has worked with many high-profile clients including the United Nations, Cancer Research UK, Orange, Ofcom, Drinkaware and the BBC. He is also a Mentor for Google Launchpad instilling user-centred design thinking into startup product development.